Saturday 9 October 2021 | Birmingham

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CIPD Midlands Annual Event 2021

Leading a New Era of Good Work

Join us in-person on Saturday 9 October at the beautiful Marriott Forest of Arden Hotel for a relaxing and thought-provoking day with colleagues and friends from the HR and L&D community. 

Following the challenges we’ve all faced over the past year, our fantastic line up of thought leaders and visionaries will explore the latest insights in responsible business and ethics, wellbeing and the role of line managers, L&D through change, influencing through data and more, to support you in making an impact in this new era of work.

You’ll leave the event with a better sense of how to make an impact in the current context of work and how to effectively support each other amidst all this uncertainty. 

We’re very pleased to announce our keynote speakers:

  • Siobhan Sheridan, CBE CCIPD, Chief People Officer, Financial Conduct Authority
  • Lucy Robinson, Director of Resources, East Midlands Chamber
  • Sarah Ellis, Co-founder, Amazing If 

In addition, there will be a range of breakouts covering topics such as Responsible Leadership & Ethics; Prioritising a culture of inclusion; Wellbeing and the role of the Line Manager – please see the conference programme for further details.

Early bird tickets are now live, starting from £50 + VAT for CIPD members (discounted from £70). Offer ends Friday 20 August. As an added bonus the first 100 bookings will receive a copy of the Sunday Times Business Best Selling Book by Sarah Ellis and Helen Tupper – The Squiggly Career.

Book your discounted ticket

Conference programme

Day 1
09 Oct 2021

Chair’s welcome and opening remarks

Siobhán Sheridan
Siobhán Sheridan123
Siobhán Sheridan

CIPD keynote  – Leading a new era of good work 

Lucy Robinson123
Lucy Robinson

Good Jobs for the Midlands after Covid: developing a regional strategy 

Siobhán Sheridan
Siobhán Sheridan CBE CCIPD123
Siobhán Sheridan CBE CCIPD

Joint Q&A

11:20 - 11:50

Break and exhibition

Tina Russell123
Tina Russell
David Hayden123
David Hayden

Stream C1 – Leading L&D & Change | Learning and Developing through change

12:50 - 13:50

Lunch and networking break

Abigail Hirshman123
Abigail Hirshman

Stream B2 – Leading Teams | Wellbeing & the Role of the Line Manager

14:50 - 15:10

Networking break

Sarah Ellis123
Sarah Ellis

Skills you need to succeed in your Squiggly Career

Chair’s closing remarks

Meet the speakers


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CIPD member

£50 + VAT

£70 + VAT

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£75 + VAT

£95 + VAT 

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*Early bird rate expires at 23.59 (BST) on Friday 20 August 2021

Please note: ticket sharing is not permitted.


The CIPD and Haymarket Media Group (who deliver events on behalf of the CIPD) continue to follow the guidelines set out by the government and closely monitor the situation with regard to COVID-19 on a regular basis. The safety and welfare of attendees is always front of mind and remains a priority as we move forward with planning the event. We work closely with the venue to ensure that protocols are in place to adhere to government guidelines. Details on these measures will be made available shortly.