Pam Willoughby

Thrive Lab Owner at Lloyds Banking Group, leading technology change to deliver exceptional colleague experiences across Performance, Recognition, and Health & Safety. With over 25 years in financial services and a proven track record in corporate strategy, global marketing, and customer engagement, Pam is SCRUM certified and highly skilled in delivering successful products using agile methodologies. Passionate about innovation, she recently launched a GenAI-powered chatbot that simplifies HR queries and personal detail updates, making colleague interactions smarter and more intuitive.