Aled Nelmes

Born in Abergavenny, grown in Pembrokeshire and made in Cardiff, after meeting with over 500 small business owners while consulting for Google at just 19 years old, Aled created Lumen SEO — a high performing and transparent agency that puts clients in control. Five years on, with support from a team of eight, Aled aims to build the biggest SEO agency in the UK by creating the happiest workplace in the world by implementing innovative strategies such as the LinkedIn-viral 32-hour week which picked up features in The Financial Times, The Irish Times and many publications around Europe. This is just the beginning for Aled as he intends to build Lumen SEO into a shining British example of how people-first businesses can grow sustainably and successfully."